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Trusted by some awesome B2B technology companies
Problems
⚠️ Coming up with original content ideas is a struggle
⚠️ You’re not sure how those ideas resonate with your target audience.
⚠️ You're missing market insights because sales, cs, product & marketing aren't aligned.
⚠️ You’re not sure what's working and what's not.
Creating content is easy.
Creating content that educates your target audience and inspires them to buy... not so much.
Uncover customer insights.
Connect them to the value you provide.
These insights are mapped to your products, features, feature benefits + much more.
Solution:
2 x Workshops + A Content Dashboard.
What We Offer
01
Positioning Workshop
We run a positioning exercise to help you uncover the unique value your products/services deliver and who you should be targeting them towards.
📍 Online
⏱️ 2h
02
Mapping Workshop
Using the positioning elements that we've uncovered, it's time to go deeper into the customer insight mapping. See fancy diagram above :)
📍 Online
⏱️ 2h
03
ContentARC Dashboard
The heart and soul of our offering. You'll have a central location that stores the positioning, mapping, content creation projects, calendar and much more.
📍 Notion
04
Measurement Report
2 x reports. One using custom calculations on LinkedIn engagement. The other is a website traffic conversion report.
📍 Notion
What We Offer
01
Positioning Workshop
We run a positioning exercise to help you uncover the unique value your products/services deliver and who you should be targeting them towards.
📍 Online
⏱️ 2h
02
Mapping Workshop
Using the positioning elements that we've uncovered, it's time to go deeper into the customer insight mapping. See fancy diagram above :)
📍 Online
⏱️ 2h
03
ContentARC Dashboard
The heart and soul of our offering. You'll have a central location that stores the positioning, mapping, content creation projects, calendar and much more.
📍 Notion
04
Measurement Report
2 x reports. One using custom calculations on LinkedIn engagement. The other is a website traffic conversion report.
📍 Notion
FAQ's
Who writes
the content?
We provide you with tools, mapping, insights and outlines to make the creation of content as easy as possible for your team.
We have options to connect your insights to several content creation tools + provide consulting support.
Hit us up if that's of interest.
Ok, but what if we want
help with creation?
It's a lifetime deal.
The dashboard is yours for as long you're creating content.
How long do we have access to the dashboard?
What's the price?
The entire offer including
Positioning, Mapping, Planning Session & Dashboard:
€15 000 one-time.
Who needs to join the workshops?
A huge success factor is having key stakeholders join the workshops:
sales, marketing, customer success/support & product
What Our Customers Think
ContentARC implemented their framework in order to align with our ABM strategy.
This started by looking at our ICP, and then matching the value of our products to the pains and challenges of our customers. These insights informed the content that was created which was delivered through organic and paid campaigns.
The campaigns resulted in revenue but also strengthened our brand positioning and authority.
Alejandro Cabrera
CEO & Co-founder of Green Eagle Solutions
Contact us
Johanna Loraine
Senior Project Manager
Matthew Lush
CEO & Founder
Matthew Lush
CEO & Founder
Johanna Loraine
Senior Project Manager
Our Offer
01
Positioning Workshop
We run a positioning exercise to help you uncover the unique value your products/services deliver and who you should be targeting them towards.
📍 Online
⏱️ 2h
02
Mapping Workshop
Using the positioning elements that we've uncovered, it's time to go deeper into customer insight mapping.
See fancy diagram above!
📍 Online
⏱️ 2h
03
ContentARC Dashboard
The heart and soul of our offering. You'll have a central location that stores the positioning, mapping, content creation projects, calendar and much more.
📍 Notion
04
Content Strategy Plan
We provide a content strategy session to help you
structure several months' worth of content
05
Measurement Report
2 x reports. One using custom calculations on LinkedIn engagement. The other is a website traffic conversion report.
📍 Notion
From customer insights
comes quality content.
We help you take your customer insights...
and convert them into content assets.
All carried out in your own Notion dashboard.
For you to repeat as long as you're creating content.
Our Offer